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Cleopatra Records

Jersey City, New Jersey

From a basement in New Jersey, Tommy Falcone remade himself into a DIY Phil Spector. From 1962 to 1970, he founded and ran Cleopatra Records. With a whirlwind imagination and an omnivorous approach to genre, Falcone discovered and mentored young Garden State talent, wrote songs and produced wild studio effects, and quit his day job to promote it all himself.